Things You Should Know About the Music Business
It’s no secret that the music industry is changing. The internet has completely changed how we get our music and videos. The closing of many record stores is evidence of that. I was in a store the other day and walked around the electronics department. Everyone was huddled around the mp3 players and the cell phone sections. Did I see anybody looking at CDs? I think one or two people at the most.
So, when I read Seth Godin’s post about “Music Lessons“, it was a reminder of why I started this blog (website coming soon!) in the first place. I wanted to create a sense of community and bring musical artists and those who love music together. I wanted to change how people get their information. The big record labels shouldn’t have all the power in dictating how we get our music and musicians should no longer be slaves to those big labels.
If you’re a musician or band and want some ideas on how to market yourselves, read Seth Godin’s post. Here’s a key piece of advice from Godin’s post I’d like to point out:
“Keep your costs low and go with your instincts, even when everyone says you’re wrong. Do a great job, not a perfect one. Bring things to market, the right market, and let them find their audience.”
Buy Seth Godin’s books at Amazon.com
Photo credit: Orin Optiglot